Maximizing Small Business Growth
List Price
$48
Member Price
$32
Product code:
605701
This book focuses on how to make the small business relationship more profitable for your institution.
Members qualify for savings.
Log in to see if you qualify for a lower rate, or become a member to save as much as $16 or more.
Item Details
This Book focuses on how to make the small business relationship more profitable for your institution. The initial focus is the development of a methodolody for diagnosing your current performance in small business banking by asking four key questions:
- How does your institution's current approach to loan originations, underwriting, monitoring, and other key areas compare with competitors' and the best practices within the industry?
- What insights and lessons do your competitors know that could be worth adopting?
- What internal organizational issues are constraining growth?
- How can these barriers be overcome to allow for a clear emphasis on the customer's needs?
The second focus is on providing you with a road map for increasing the profits generated from your small business segment of your loan portfolio while maintaining strong credit quality and profitability.
The contents include:
- Overview
- Rethinking Small Business
- Small Business: key Characteristics
- An Actionable Segmentation Strategy: Case Example
- Fundamentals for Profitablility and Growth
- Case Studies in Success
- Maximizing Profitable Growth - A Program for Increasing Small Business Profits
- Selected Bibliography